Monday, February 17, 2014

Feb 17

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Marketing 11

NOTES on the Evolution of Marketing and PUSH and PULL stratagies

Time to finish the ICONS assignment and missing work.  Some people are starting to fall behind already.


Marketing 12

You are to create a research report/paper/powerpoint on how Tim Hortons or another Company (Subway or Mcdonalds for example) has increased its market share through altering/increasing their menu.

The report should include main changes or campaigns such as when Tim's started to sell lunch foods to capture lunch goers, breakfast foods, and soon to be dinner foods. Remember, you can increase market share by increasing the whole size of the market, or stealing it from your competitors. How has Tim's done this.

Out of 20. Due on Wednesday.

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