Tuesday, March 4, 2014

Mar 4

Commercial Day

Remember to get in all missing assignments

Marketing 11

Notes on Motivational theory

Activity:
 
Go online and find some billboard advertisements.  Next copy the chart below.  You need to find two examples of advertisements that fit the 4 advertising appeals. 
 
Social, fashion
biological, food
emotional, shock etc
rational, post secondary education
 
Please hand this in when you are finished. 



Advertisement
(picture of ad)


Target Market


Advertising Goal (see textbook)


Advertising Appeal (social, emotional, etc)


Overall Effectiveness (1-10) (your opinion)


 


 


 


 


 


 


 


 


 


 


 


 


 


 


 


 


 


 


 


 


 


 


 


 


 


 


 


 


 


 


 


 


 


 


 


 


 


 


 


 


Marketing 12

Notes/discuss Economics and Economic freedom.  Work sheets on global economics. 

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